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👋🏻 hello, I'm Vicky.
I'm a UX Designer passionate about creating simple, smooth and engaging experiences.
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vickyw.design@gmail.com
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UX Case Study
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Mastering B2B SaaS Subscription Success
This case study delves into the strategic enhancements made to the onboarding process of a B2B SaaS platform, aimed at simplifying user experience and boosting subscription rates. It explores the challenges faced, the solutions implemented, and the significant impact these changes had on user satisfaction and conversion rates, ultimately driving subscription success in a competitive market.
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B2B SaaS Booking App Revamp: The Transition from White-Glove to Self-Service
Discover how we transformed the BookYourPet app with a strategic redesign, shifting from a white-glove service to a user-friendly self-service platform. This overhaul focused on enhancing key features, resulting in a significant 45% increase in user satisfaction and a more streamlined experience for pet owners. Join us on our journey to revolutionize pet care services with a seamless and intuitive booking experience.
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Shifting Focus: The Evolution of LASO Local & Telehealth to RX Zero
This case study delves into LASO Health's strategic pivot towards the RX Zero model, moving away from RX Local and Telemedicine services. It highlights the key objectives of RX Zero, centering on credibility and affordability. The study showcases the streamlined onboarding and subscription process, along with a simplified ordering system.
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LASO Admin Panel: From Concept to Reality - Simplified User Management
The core focus of this panel was to efficiently manage a diverse range of user accounts, including B2B, D2C, and guest users. A unique aspect of this project was accommodating users from B2B with company sponsorship, adding another layer of complexity to the design process.
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RX Zero Savings Explorer: Uncover Prescription Meds Savings
This tool enables users to compare their current medication costs with the RX Zero subscription model, offering a seamless experience that simplifies making healthcare financial decisions.
Glorify: Transforming Solitary Devotion into Community Engagement
This case study explores the evolution of the Glorify app, a mobile platform dedicated to enhancing individual spiritual journeys, into a vibrant community hub for collective faith building.
SEER: Enhancing Brand Impact on Reddit
A conceptual UX case study aimed at transforming Reddit data into actionable insights for brand marketers. This design explores the potential of intuitive analytics to understand user sentiment and engagement, offering a glimpse into the future of targeted marketing strategies.
APPOINTA: Interview Scheduling Made Simple
Explore my UX case study aimed at revamping interview scheduling. This project streamlines the recruiter's tasks, speeds up hiring, and enhances scheduling experiences, reducing interview coordination time and boosting recruitment efficiency.
Design System
Scalable Design System Design and Implementation
A comprehensive system that enhances the scalability and consistency of UX design. It serves as a practical guide for designing scalable, efficient, and cohesive user interfaces and experiences.
Skills & Experiences
Creative designer, Strategic thinker
B2B SaaS Product Designer
SaaS UX Design Expert
Mobile App Design Specialist
User Experience Optimization for B2B SaaS
Consumer Mobile App Design Best Practices
Figma for Responsive Web Design
Adobe Creative Suite in UX/UI Design
Front-End Development Skills: HTML, CSS, JavaScript
Design Thinking for UX Solutions
User-Centered Design Approach
Journey Mapping in Product Development
Usability Testing for Application Improvement
Portfolio of SaaS UX Design Projects
Case Studies on Enhancing User Engagement
Success Stories in Mobile App User Interface Design
Design Process Behind Successful Consumer Apps
Collaborative Problem Solving in Design Teams
Continuous Learning in UX/UI Design
Adopting New Technologies for Design Innovation
UX Research Techniques and Insights
UX Designer in SF Bay Area for SaaS and Mobile Apps
Thank You for Visiting ! Check back soon for more updates and stay tuned !
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